Victoria’s Secret held a breakthrough fashion show on October 15th, 2025, in Brooklyn, New York.
The brand made a comeback compared to their previous shows within the past few years.
This year’s show was different from the ones prior. This show included diversity, putting girls of different races, shapes and sizes on display in what seemed to be original Victoria Secret inspired outfits and accessories. According to Teen Vogue, “Wednesday night’s 2025 Victoria’s Secret Fashion Show marked a significant milestone for the brand. It wasn’t a special anniversary or an evening of historic firsts — it was much more subtle. We saw a runway filled with wings and beautiful models who have big hair and bigger smiles. Headlines about the looks and preparation to create them dominated the internet and social media (even ours). It all seems… familiar. The brand appears to have done something a lot of people didn’t see coming: pushing beyond the bad publicity that rocked the last seven years and landing softly back in the zeitgeist. It is once again a lingerie brand whose biggest marketing tentpole is a fantastical display of aspirational beauty.” This explains how instead of following new trends, they brought back what their audience actually wanted. Rather than continuing what they had been doing for the past few years, they are gradually bringing back their original fashion. It was a big hit, gaining attention the moment the show started.
Some people would say that this year lacked some of its older qualities, like the huge wings and hair, over-the-top costumes, and even the setting. While this might be true, Victoria Secret did bring back some of their old models, such as Adrianna Lima, Alessandra Ambrosio and even Gigi and Bella Hadid. They had them styled in classic lingerie, giving that original Victoria’s Secret feeling. They also had performances by Missy Elliot and Karol G, giving that nostalgia from the 2000’s.
Victoria’s Secret needs to keep what they have going on to please and entertain their audience and their models.
In summary, The 2025 Victoria’s Secret fashion show was a hit, entertaining the people and giving them a sense of remembrance for what the brand used to be and what they possibly may become soon.
